Be in Comfort. Be in The Moment.
Made for the moments you're in.
Vintage-inspired and everyday apparel made for comfort, movement, plus the moments that matter.
Create my digital shopGive your group a place to personalize and order.SHOP BLANK COLLECTIONS
Find Your Moment
Three collections. One everyday mindset.
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Heritage
Pieces inspired by nostalgia, place, story, and the moments worth carrying forward.
Black
Fit
Oversized
Fabric
100% Cotton
Feel
Heavyweight
Signature
Defining In The Moment look, recognizable pieces made to become part of your rotation.
Black
Fit
Modern / Slightly Fitted
Fabric
100% Cotton
Feel
Lightweight
Core
Standard staples made for everyday comfort and repeat wear.
Black
Fit
Classic
Fabric
100% Cotton
Feel
Everyday Weight
Totes
Large canvas and denim carryalls made for workdays, markets, travel, and everyday moments.
Light Wash Denim
Shop Totes →CALM. COOL. COLLECTED
SHOP @ IN THE MOMENT
Add a name, date, place, message, or memory to select In The Moment pieces.
PERSONALIZATION FROM +$10
IN THE MOMENT Shop
Good Vibrations
Essential Core
Natural
Coming soon
Move in the Moment
Performance pieces made for the moments that keep you moving.
Running. Training. Tennis. Golf. Walking. Everyday movement.
Lifestyle
Carry the Moment
Everyday totes made for coffee runs, errands, markets, travel, work, and wherever the day goes.
Shop totes
Groups & events
A moment for more than one?
Create personalized apparel for weddings, birthdays, trips, reunions, teams, businesses, clubs, and events.
No minimums for select customization
Explore groups & eventsGet a free mockup
Community
Worn in the Moment
Real pieces, real days. Tag @inthemomentthreads to be featured here.
Why In The Moment
Life moves quickly. We make pieces for the everyday rituals, celebrations, movement, and memories worth being present for.
Be in Comfort. Be in The Moment.
Our story